Field teams are usually the backbone of any business. They are the ones who work in the field and reach out to the customers and help to close deals and grow the business. However, they can also be the reason behind a lot of problems in the business.
It is your job as a field manager to make sure that your field teams are working to their full potential. There may be several reasons why they don't and this does result in a number of problems for the business, but there are certain spaces that you can identify and work on to reduce the error rate, increase efficiency in your field teams, and also make your field teams’ jobs easier. Let’s take a look at the 5 common reasons why your field teams are failing.
5 Reasons Your Field Teams Are Failing
Lack Of Communication
Great communication is a key skill that all salespeople must have, field teams more so. The way you communicate your message matters because customers want to feel like they’re having an organic and personal interaction versus being tricked into buying products by an uncaring salesperson.
If there is one rep who stumbles at communicating clearly to customers, it can negatively impact the performance of your entire team! Communication not only involves the ability to talk to customers but also being able to listen carefully to what they are asking for. So be sure to communicate with your sales reps, and help them understand and get better. That is the best way to increase your sales
Not Using Technology
We’ve already mentioned this before in a previous article, but without technology, there’s only so far you can go. Today, everyone is using field automation software to stay ahead of their competitors, and you should too.
You can’t be having multiple tools for tracking data - we’ve made a mention of it more than a few times on our blogs already, so we’ll keep it short with this one. Don’t use multiple apps to keep track of your field data. It only makes things messier and time-consuming.
Have an all-in-one field service management tool like Fieldproxy that can help you manage every single performance metric there is, collect data from anywhere in the world, download reports and dashboards, and do a lot more.
Little To No Follow-Ups
Customers want to be remembered. It is therefore of the utmost importance that a brand remembers its customers even after they have made a purchase. By following up with customers, representatives give the feeling of being cared for and that makes them feel good about their purchase.
Sometimes the problem may not entirely be with your field sales teams, but instead with the product itself. As a field manager, you are responsible for communicating any difficulties your teams face while using the product with the product team. Inter-team communication will always help the business grow as a result, so be sure to make it a regular activity.
One of the biggest problems when running a sales operation at any business is that there are so many salespeople who will become too complacent. They don’t feel like they have to try very hard for their sales because each day they have is so much like the last one.
If you want to be in charge of a company that shows continuous positive growth, it’s important that you not only make sure your reps give it their all every single day, but also make sure that through regular training, they can get better and better at what they do.
One of the ways you can keep them on top of their game is by having something set up within your organization whereby certain “top-notch” reps will train and mentor other reps who seem to struggle more consistently with certain tasks which could either slow down or completely halt overall business momentum and success (which we all know no one wants!)
A Little Bit About Fieldproxy
An employee attendance management and time tracking software that fulfils all your needs is Fieldproxy - a one-stop solution to all your field service and employee tracking needs. With Fieldproxy, you can easily
- Create unique dashboards
- Identify areas of improvement
- Track resources with greater efficiency
- Create tasks for different employees and manage them seamlessly.
And that's not all. With Fieldproxy, you can do so much more. Book a demo and improve your field sales teams with just a few clicks today.
Know more about the product!